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The following sharing could well be just the title.

The marketing tip that you will take away for
deep thoughts today is this,

Are you doing targeted marketing?

Let us take this marketing tip a step further,
and to share with you a story that I heard.

In fact it is an email that I received from my
mentor’s mentor.

He was in town recently to conduct a Targeted Traffic
Generation 1-day workshop where he shared wholeheartedly
on his daily routine and his action plans.

That aside, he mentioned about being introduced to the
King Of Fruits called Durian from Singapore’s perspective.

I am not sure if you are familiar with Durian, it is a fruit the
size of a coconut, green in colour on the outside with spikes.
And it contains about 6-9 durian pieces depending on the size
of the entire fruit. Each individual piece has a huge seed at its core
with yellow flesh of the fruit surrounding it.

The main point of discussion is it has a strong aroma,
it is either you love it or you hate it.

And my distant mentor falls into the latter category.

Well, he is definitely not in your target market when
it comes to the durian fruit industry.

Hence as you read this article and reflect on the marketing
strategies that you have implemented in your business.

Bear the cue in mind, “Are you doing targeted marketing?”

How do you know if you are doing target marketing?

Well, that’s when market research comes in and the
simple of all that you are capable of doing is ASK.

Ask you current customers what made them want to
join you in your business.

Asking is just one method, you can judge by the
results or specifically profits that you have made.

Take this marketing tip seriously, and you can be sure that you are on the right track.

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